Connection.
Community.
Co-Creation.
The future of community lead activation and commerce is now within your grasp. Software to scale and manage your community of connected consumers.
Let's talk goals.
It's all possible when you engage your fans and followers
Whatever objective you want to drive, let's achieve that together.
insights
Whether it's stand-alone research or you're ready to level-up your influencer campaign, get real, smart insights from people who matter.
brand love
Inspire loyalty by showing consumers that you put them first. This works best when you find existing consumers who are passionate about the brand. Our tech makes it possible!
impact
Get people to take notice of your brand. Whether it's a new product launch or it's time to take your marketing up a notch, we want people to say, “Wow, I never knew that!”.
education
Want potential consumers to know more about your brand? Highlight a little known USP or concept and make them aware of how your brand can positively impact their lives.
awareness
Awareness is very similar to education, but has more of a slant towards highlighting your brand' Unique Selling Point rather than educating consumers for the first time.
lead gen
Drive pre-qualified consumers into action. Whether it's signing up for a newsletter, visiting your website, requesting a quote on a service, purchasing a product or more!
word of mouth
The foundation of Real Influencing. A real person speaking in a real way about a real experience of a product or service. Who doesn’t want people talking about their brand?
visability
Make sure you get seen so your potential consumers always have you top of mind. Come face-to-face with communities who might not be aware of your brand yet.
engagement
Connect with your current and potential audiences by driving meaningful engagement, such as likes, comments and conversation around a campaign, brand, product, or service.
Country Franchise
Become a country franchisee and operate theSalt as part of your agency
Grow a community of nano influencers and create value for your brands – from awareness and insight to UGC and sales
Apply >
Great for agencies already offering digital marketing to Fortune 500 brands in these categories:
FMCG
Motoring
Finance
Telco
theSalt operates in
Has paid out more than
$5m
to influencers
We’ve worked with
Fortune 500
brands
Created hundreds
of jobs for digital marketers
An army of committed
Nano influencers
Your most valuable fans are those that already know and trust you. Engage with them through the consumer journey and leverage them for:
Market Research
Social content and brand lift
Conversion to sales
White Label
Looking for software to manage your community of fans and followers?
Our white-label solution means you can easily attract, activate and manage all your customers in one place.
Book a demo >
Great for brands and agencies managing over 10,000 customers in the following sectors:
FMCG
Retail
Wellness
Finance
Campaign success
by the dozen
Workflow automation to activate and manage a campaign through to its successful end point is baked into the software, followed by easy payouts to the influencers
Book a demo >
brief
We work with you to determine your goals, then make suggestions off of best practise and data.
search
Using your brief and our unique, in-depth detailed, extensive, growing data points on our system, we’ll find your perfect Real Influencers.
train
Selected Real Influencers are trained thoroughly and have specific deliverables and targets.
manage
We manage the campaign on your behalf, ensuring that everything's on track and runs smoothly.
report
We'll provide a detailed report on all outcomes, including statistical data and Q&A responses.
Loyalty
Community incentive-based rewards
Offer points, rewards or tokens to your community for doing brand-positive activities.
Book a demo >
Great for brands and agencies managing over 10,000 customers in the following sectors:
FMCG
Retail
Wellness
Finance
theSalt brings you community-led transformation
MORE CUSTOMERS
Own
Never be at the mercy of a technology firm turning off your audience
While you’ll be able to leverage the extensive software capabilities of theSalt to manage your community, you’ll always own the database. So all that investment in time and content, keeps your audience in the rightful hands.
MORE data
Engage
Through community development, content and rewards
Reward and incentivise the community you support to participate in particular events, enjoy exclusive content, and reward them with credits or tokens for positive behaviour that’s beneficial to the group. Have it all tracked seamlessly.
MORE TRANSACTIONS
Retain
Targeted campaigns and staying part of a community
Keep your community active and returning to engage. Whether through updates about new social posts, or quizzes and referral incentives, it’s a central, scalable community town hall to maximise engagement.
MORE SPEND
Commercialize
Scale revenue through e-commerce
Those that trust you, buy from you. Introduce links and live shopping links to your community easily, and offer them deals on goods and services that the community respects. Content-led commerce is a growing trend, and you can capitalise on it right now.
Some of the 100+ companies that trust us
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